STRATEGIC MANAGEMENT

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WE ARE PROVIDING CASE STUDY ANSWERS AND PROJECT REPORTS

ISBM / IIBMS / IIBM / ISMS  / KSBM / NIPM

MBA  EMBA  BMS  GDM  MIS  MIB

DMS  MMS  DBM  PGDBM  DBA

WEBSITE:  www.casestudies.co.in

aravind.banakar@gmail.com

ARAVIND 09901366442 09902787224

Subject: Strategic  Management.                                                                Marks: 100

Attempt any Eight Questions:

1. Illustrate the emerging concepts in competition and segmentation?

2. Explain PEST framework with the help of an example of your choice from the    Indian marketing

    Environment?

3. Illustrate An off’s matrix and TOWS analysis?

4. Explain the significance of marketing strategy for soft drink manufacturers: say Coca-Cola and

    Pepsi Cola and Pepsi cola in India. Discuss their strategies in depth?

5. Explain developing and testing a brand with the help of an example of your choice from the Indian

    Marketing environment?

6.  Explain the role of strategic marketing in handling implicit collusion with the help of an example

     Of your choice?

7.  Comment on the new corporate governing e-laws and their significance for Indian corporate

     Houses?

8.  Elucidate new business practices followed by Indian firms after the advent of customer-

     Friendly technologies?

9.   Illustrate the successful growth and diversification strategies adopted by the Indian irms like ICICI

      Bank and Tata Steel recently?

10.  Elucidate critical  factors in selecting the right Relationship marketing strategy for an Indian

       Software firm say, Infosys in Europe and Middle –east countries ?